Everybody knows 420 is the biggest day of the year in cannabis, right? Wrong. This year, Hall of Flowers, the nation’s largest brand expo, blew it out of the water. So how did the holiest of high holidays take a back seat to the brand event people are calling the Cannes of Cannabis? We’ll let the numbers do the talking.
This years 4/20 is being touted as the biggest potential day for cannabis retail ever! In fact, some projections are even soaring as high as a 150% increase to sales on select product types during the big day. And with expectations of even more customer volume than last year, it’s more important than ever for your dispensary staff to be operating like a well-oiled machine.